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Wednesday, September 9, 2009

Real Deal Price of SRK’s ‘My Name Is Khan’


So what's the Real price of ‘My Name Is Khan’? Has Fox Star Studios India paid a massive Rs. 100 crores for the global rights of the film [excluding music rights]? Or is the actual price Rs. 81 crores? The speculation continues...
"It's a privilege to be associated with Karan Johar and Shah Rukh Khan. It can't get bigger than that. But the price is completely not 100 crores or 81 crores. I wouldn't like to reveal the exact numbers, but it's completely off the mark," Vijay Singh, CEO of Fox Star Studios India, breaks his silence on this topic.

But what holds significance is that the film in question would be released extensively in the international markets. "My Name Is Khan has tremendous international appeal and would be released by Fox Searchlight in America and 20th Century Fox across the globe. We aren't looking at a fancy print count to begin with, but we would take it beyond the Indian diaspora. Like ‘Slumdog Millionaire’ was released at a mere 10 screens when it started out in America, but the screen count gradually rose to almost 3,000, thanks to a systematic strategy. That would be the strategy for ‘My Name Is Khan’ as well," Vijay Singh divulges.

'My name is Khan'- Set flooded

Trust Karan Johar to make his film look perfect. The director has already worked on making his film set for My Name Is Khan look authentic. He is now planning to shoot for a flood sequence on the sets and has ordered for liters of water in tankers for the scene. But the kind director that he is, he did not want the team to fall sick after shooting for the whole day in waist-deep water. For that reason he got waterproof costumes made by designer Shiraj Siddiqui.

Karan is anxious, as this will be a difficult and intricate scene. The whole set will be under water for the next few days. This will be one of the most important parts of the film. Karan is very worried about the unit’s health so everyone except for Shahrukh and Kajol will be wearing waterproof costumes, as the lead actors have to be seen in their look for the film.